Tag Archives: Aldi shirts

On the Aldi shirts

9 Jan

I agree with Tom Calma on the matter of the t-shirts marketed by Aldi and Big W to celebrate Australia Day. The former Race Discrimination Commissioner does not believe the design to be ‘intentionally racist’ but:

“What we can say is that it is not accurate, is bad taste and does not in itself lead to an understanding of Australia’s history and heritage,” he said. “In the lead-up to Australia Day it is important that we educate the community, the nation and the international community about what Australia Day celebrates.”

However, I think we’ve reached the use by date of the argument ‘not intentionally racist.’ There’s no possible excuse for anyone who is at all engaged in daily life in this country to be unaware of racism,and ignorant of its myriad manifestations. If they are, they are likely intentionally unaware, because you’d have to be living under a rock to not notice the everyday racism to which Indigenous people are subjected.

‘We didn’t mean to be racist’ is the pathetic bleat of a lazy privileged twat. How could those shirts not offend, with their logo stating that Australia was ‘established’ (in itself crap, we weren’t a nation till 1901) in 1788 when white people invaded, leaving a trail of slaughter and tragedy whose aftermath resonates to this day, in their wake?

Incredibly, the shirts were approved by the Department of the Prime Minister and Cabinet, in July 2013.

What the fucking fuck?

If you ‘don’t mean to be racist’ then fucking educate yourself, and maybe you won’t be. This is the prime responsibility of the privileged. If you are fortunate enough to have been born into the dominant culture, fucking educate yourself about those who are not, and what that means.

But don’t bloody bleat ‘I didn’t mean to be racist’ or ‘I didn’t mean to be sexist’ or what the fucking what. Just learn.

That is fucking all.

<span>%d</span> bloggers like this: